Is Your Social Business Prepared? Readiness Levels Vary Amongst Organizations
For further proof that "social business" is coming of age, Altimeter recently conducted some research (both quantitative and qualitative) of enterprise grade organizations (1000 or more employees). The...
View ArticleMaking Business Decisions through Data
Co-produced with Chuck Hemann on Edelman Digital What’s the next big thing after “listening”? It has something to do with data—but more importantly the decisions a business makes after sifting through...
View ArticleBecome a Social Business
With newspaper circulations down, television commercials easily skipped and social media the number one activity on the web, brands are naturally following the crowd by going ‘social’ and joining...
View ArticleWhat's on the Horizon for Social Business?
I was recently invited to our Toronto office to talk about social business—both what it is and what's in store for organizations who seek to integrate social as part of how they do business. This is...
View ArticleSocial Business: Should You Ban Internal Email at Work?
Guest Post by: Jon StokesWhen people ask me to explain what social business is all about, I’ve found that describing it as an alternative to email for internal communication and collaboration is an...
View ArticleForrester's "Three Social Thunderstorms" at LeWeb
I didn't attend LeWeb this year, but judging by the chatter, one of the more discussed talks was given by Forrester's CEO, George Colony who outlined three "thunderstorms" approaching the tech &...
View ArticleSocial Media Cases Study: Tesco and Social Shopping Platform Foodie.fm
Guest Post by: Jo StratmannYou may’ve heard that supermarket behemoth Tesco has signed up for Foodie.fm– a service which has been dubbed by its backers as “the Facebook for grocers”.read more
View ArticleLaunching a Social Command Center (Without The Center)
"Social command centers" are all the rage today and it's not without some merit. Many organizations now find themselves in a real-time business environment where news travels faster than sound, and...
View ArticleWhy Internal Culture Is Much More Important than Employee Social Media...
January has seen a spate of people tweeting things they shouldn’t– from Diane Abbott to Ed Miliband in the UK to countless people working for brands across the world. We’ve also seen a renewed debate...
View ArticleWeaving the Social Layer across Your Organization
Next week I am joining thousands of innovators, digital pioneers and social strategists for the interactive portion of SXSW. A highlight of the trip will be joining my former colleagues from social...
View ArticleThoughts on the Future of Social-Digital Agency Services
Now is as good a time as any to be thinking about the future of digital (and social) as defined by those of us who provide services or even products around these. If you work for any agency or...
View ArticleSocial Business: Where It's Been & Where It's Going
"Chasing the past, I stumbled into the future". - T A SachsI've always been a firm believer that in order to look to the future, we must look back to and fully grasp the past (and the present). Having...
View ArticleFive Considerations for Social Command Centers
Originally posted on Edelman DigitalIt’s no secret that business has shifted to a real-time environment and social media tools are trying to keep up. As a result, organizations and brands must act in...
View ArticleTechnology Will Only Solve 1/3 of Your Social Business Problem
I'm behind on writing a bit as I've just returned from Norway and before that, Dreamforce in San Francisco. It was my first time attending and speaking at Dreamforce and to be honest, I was completely...
View ArticleGame Change: Moneyball and the Reality of Social Business
While the new site is being built and I am on a well deserved workation, here is a piece from the vault that you will find just as relevant today as it was when I first posted it. Back by popular...
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